What Is a Show?
Chances are you have seen Progressive’s ad sitcom series on quite literally any major TV network. Selling insurance isn’t really THAT exciting but in 2007 Progressive introduced their character Flo (who you probably recognize) and changed the insurance ad game forever. Since they have introduced Flo and their now Ad Sitcom series, Progressive has achieved brand awareness like no other company and has doubled revenue from 2007 to today. Today they distribute their ad-like media on YouTube and various social channels because people LOVE their characters so much. (Plus, they made selling insurance enjoyable for consumers.)
Show: The Marketing Secrets Podcast
Founder of ClickFunnels and Host of The Marketing Secrets Podcast, Russell Brunson, is passionate about teaching brands how to create FREE value to their audience through their own show. When starting ClickFunnels Russell’s show started as a short podcast he recorded in his car on his way into work. Everyday on his 10 minute drive into the office, Russell would pull out his phone and talk about one marketing topic that he would publish as a podcast to his network. Since then that 10 minute marketing talk has turned into the more popular ‘Marketing Secrets Podcast’ with over 1,000,000 passionate fans. Since then Russell has diversified he media presence but often shares the story that his 10 minute talks were the foundation to creating his $100,000,000 business.
Shows We've Built
Company: MidWest Center For Personal & Family Development
In 2020 during the midst of the COVID-19 Pandemic, Mental Health Clinic, MidWest Center knew they needed a way to provide care to people during scary times. Therefore we sat down with their leadership team and created a framework and process to distribute one webinar a month to whoever needed it. Through social media advertising, email marketing and just simply word of mouth, Midwest Center Webinars has achieved over 1,500 registrants and climbing. Plus, they consistently fill their appointments books with patient inquires
Company: Bear Handed Lifestyle Co.
Show: Social Media (Instagram)
Bear Handed is a lifestyle clothing brand who is leveraging photo and short video on Instagram to attract and build their audience. The goal of each photo and video is to engage their audience with a goal to have members share their own photos with the lifestyle brand and get featured on the Bear Handed Instagram page. Over the last couple months we have worked with them to create a content plan that aligns with their new releases as well as a framework on how their travel content shoots should go. Doing this they don’t waste time or money on capturing, creating or distributing content that funnels into revenue when they have new releases.
Company: Healthcare Management Resources
Show: Blog & Email Marketing
Healthcare Consultants and business professionals, HMR’s mission through their digital assets is to educate independent physicians and practice owners how to start, grow and manage their business. By using very clear “checklist style” blogs and engaging email marketing campaigns. While working with HMR, they have grown their email (lead) list by 87% and looks to double that this year.
Before you create a show, you must be able to speak towards your audience
discover the 6 questions your audience is asking that you aren't answering in your marketing.
create digital asset types that your audience already engages with and become the authority in your local market
identify what your patients wants from you. gain their trust. grow your brand.
Create Your Own Show
- Posted on YouTube
- Edited For You
- Customized Framework To Follow Every Time
- Build Your Show From Scratch
- OR Podcast Marketing For Your Current Show
- Overall Management
Social Media Marketing
- Content Creation
- We Distribute
- Social Media Marketing with Intention
- Marketing and Promotion Done For You
- Go Live or On-Demand
- Editing Done For You
- We Help You Create A Topic Plan
- Written For You
- Published For You
- Have A Website That Sells
- Stop Confusing Patients On What You Do
- Increase the User Experience (UX)